Wedding dresses come in all kinds of shapes and styles, but there’s one thing they all have in common. Wedding gowns are white. Right?
Not necessarily.
Aside from the growing popularity of colorful and printed gowns, there are many shades and variations on the “standard” white gown. In fact, relatively few of the bridal dresses stores carry would be considered “true white,” as it can clash with many skin tones. Here are a few of the popular wedding gown colors that the top Bay Area bridal shops have on offer, including right here at Flares Bridal + Formal.
Off White
This is one of the most common shades of white for wedding gowns. It’s a toned-down version of true white that avoids the harsh blue undertones while maintaining the classic bright white look. Different designers have different names for this shade, including Snow White, Winter White, or, as you’ll find in our Essence of Australia gowns, Diamond White.
Ivory
One of the most popular shades for gowns in Bay Area bridal shops, ivory offers a touch of vintage charm. Rather than the icy blue undertones of true white, this warmer hue works great with a wide range of skin tones and in a wide range of fabric finishes, from glossy satin to matte crepe. It pairs well with accents such as beading, though rhinestones will have to be carefully matched as the white sparkle of diamond-hued stones might clash. Lace looks especially good with ivory gowns—check out some stunning examples from Pronovias!
Champagne
With warm gold undertones, champagne is a color that’s grown in popularity in recent years. It’s a darker, richer version of ivory with lots of vintage appeal. It looks especially good in fabrics with satin finishes, or as an underlayer for tulle or lace gowns. Check out our gowns by Allure Bridal for a wide range of styles in champagne hues.
Blush
Millennial pink has made its way into the bridal dresses stores have on offer as the popularity of blush toned gowns increases. Like the gold hues in champagne dresses, the pink undertones in blush gowns give them a youthful, romantic look that plays well with soft fabrics. Stella York gowns make use of this color in tulle and organza, often overlaid with a paler lace as a contrast.
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Join our community of radiant brides who have found their dream dresses at Flares Bridal, and be inspired by their unforgettable wedding moments.
Flares and the alteration team did a wonderful job in getting my dress ready for the big day. They were communicative and friendly at every step. Thank you to the alterations team for meeting with me so many times to get the dress right!
Tiffany N
I said yes to the dress at Flare’s!!! The selection here is stunning, and the staff is so helpful and genuine! This is the perfect environment when shopping for your wedding dress. I’ve also had my dress altered here, which has been an easy, enjoyable process! Highly recommend
Jamie R
Lissa helped me find the most perfect dress. She gathered all the feedback from previous dresses I tried on and managed to find the one that ticked all my boxes. The dress is comfortable, stretchy, vibrant, and photographs so well. I was made to feel so special and confident in preparation
Kellene R
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